Category: Flavor
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A Flavorist’s Perspective on McCormick’s 2026 Flavor of the Year
Exploring the challenges and techniques behind crafting a bold, balanced black currant flavor across beverages, candy, dairy, and bakery. Black currant has been named McCormick’s 2026 Flavor of the Year, signaling a major moment for this bold, complex fruit across… Read More
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EMPLOYEE HIGHLIGHT
Eve Hardin, Sales Account Manager At Phoenix, we’re proud to spotlight team members whose passion, expertise, and genuine care shape the experience our customers rely on. This month, we’re excited to highlight Eve Hardin, Sales Manager, whose journey through the… Read More
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A Tropical Treasure: DAVANA
Brandon Olson, Senior Flavorist at Phoenix Flavor & Fragrances, has spent over 25 years crafting flavors that delight and inspire. In this piece, he shares his experience with his favorite ingredient to work with, exploring its history, its role in… Read More
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Under the Open Sky, Part I: The Flavors of Al Fresco
There’s something universally joyful about dining under the open sky. Whether it’s a picnic in the park, a bustling street food market, or a long summer evening around the grill, outdoor meals have a flavor all their own. Across cultures,… Read More
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Phoenix Flavor Forecast: 5 Functional Beverage Trends for August 2025
With functional beverages continuing to dominate innovation pipelines, flavor is becoming a key differentiator in attracting health-conscious consumers. We sat down with Brandon Olson, Senior Flavorist at Phoenix, to discuss the five flavor and sensory cues shaping the next wave… Read More
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July Trend Watch: Swicy & Swalty Steal the Spotlight
From TikTok snack hacks to limited-edition sauces, “swicy” (sweet + spicy) and “swalty” (sweet + salty) are taking over menus and grocery aisles. These bold, hybrid flavor profiles aren’t just fleeting trends—they reflect a growing consumer appetite for contrast, complexity,… Read More
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Summer 2025 Flavor Trend| Guava Takes Center Stage
Guava as a Trending Ingredient – Phoenix Flavor Team | Trend Insights Summer 2025 is all about guava—the bold, sun-kissed flavor turning heads across food, beverage, and beauty. From tropical cocktails to vibrant lip glosses, guava’s juicy, floral-sweet profile delivers… Read More
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DILL Flavor + Fragrance
What’s the Dill? Experts Break Down the Pickle Trend in Flavor and Fragrance Phoenix Flavors & Fragrances is excited to spotlight May’s trending ingredient: Dill. The pickle craze is in full swing—fueled by bold flavor innovation and unexpected crossovers in… Read More
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Decoding Leading Flavor Trends: Pistachio & Matcha
From their rich, nutty depths to their vibrant green hues, pistachio and matcha are captivating consumers with both flavor and aesthetics. These trending tastes are making waves across food and beverage innovation, blending indulgence with wellness appeal. To explore what… Read More
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DARK CHOCOLATE ESPRESSO MOUSSE
Indulge in life’s little pleasures every day! The bold flavor and deep hue of dark chocolate paired with the robust richness of brewed coffee are a match made to savor. Mocha Mousse, chosen as Pantone’s 2025 Color of the Year,… Read More